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intern, Bridgestone Europe, Launch Event

START Date: 
July, 2017
END Date: 
December, 2017

As part of Bridgestone’s Brands Marketing Team, I am actively supporting strategic projects and the operative day to day management of the Bridgestone brand :

- Develop and implement planned marketing activities, including product launches, print materials and specific digital projects

- Support in the development and implementation of key launch event and deliver an unforgettable branded experience to support hero product launch

- Actively coordinate the organization of key pan-European trade shows, both in consumer (passenger car), as commercial (vans, trucks…)